Source clip / 9:19

A small expensive tier can double revenue compared with a la...

Exact timestamp from If I Started A Business in 2026, I'd Do This - Alex Hormozi. Use this page as a receipt, not as the main lesson.

Why this clip matters

A small expensive tier can double revenue compared with a larger low-ticket base.

What was said

10 of the 100 are buying the really expensive thing. So 90% of people buy the $100 thing. What does that do to your business? Guess what it does? It doubles the revenue of your business.

9:19 / high
A small expensive tier can double revenue compared with a la...

If I Started A Business in 2026, I'd Do This - Alex Hormozi